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Features equivalent to diagrams and bulleted lists are used all through to make sure the major issues are displayed as in actual fact and concisely as attainable. each one part starts with a listing of studying results and ends with tricks and information, thereby making sure the content material is damaged down into plausible ideas and will be simply addressed and memorised.
* Written in particular for revision reasons consequently in simple terms that includes the most important options that have to be learned
* rigorously designed to let issues to be simply extracted and memorised with out clouding them in more information
* Accompanies the CIM Coursebook and MarketingOnline web site to supply an entire suite of goods to help the CIM qualifications
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CIM Revision Cards: Marketing Management in Practice 04/05 by Marketing Knowledge